潮流前线Metersbonwe新国货蜕变为无上国潮的中国制之冠

近年来,随着本土文化自信的快速成长,中国设计走向了国际,越来越多的年轻人偏向选择国货,以此表达自我情怀和时尚态度。北京时间 9 月 22 日晚 19:00,中国品牌Metersbonwe发布了全新系列——“无上国潮”。这次新品以抽象的甲骨文字和时尚单品相结合,将古今文化无缝相连,完美诠释了中华几千年文化在时装领域的深远底蕴和魅力。

Metersbonwe作为国民时装元老级品牌,不断关注着年轻人的文化需求,更善于集合多元文化、过滤传统文化取其精华。这次新品“无上国潮”就是一次强有力的证明。在新品发布会上,X玖少年团通过亲身体验演绎Metersbonwe新款潮服,让粉丝搭档互动游戏中将更多汉字与象形文字一一对应,将现场气氛推至高潮。

每一个追求swag的年轻人,在张扬且特立独行的外表下,都包含了一个无限可能的灵魂。国货不仅有情怀,还有坚持。此次“无上国潮”的惊艳亮相,对于熟悉Metersbonwe的人来说,其实是在意料之中,有迹可循的。

早在2011年的夏季,Matersbonwe就推出了“我是新国货”营销战略,并成功打造了一系列创意产品,如汪钰伟(WZL大王)、时晨铁(猴太后)等八位国内新锐设计师联袂打造的一些主题系列,这些不同风格多达1000余款T恤,在国内外声名大噪,一举获得成功!

从7年前MTEE风格“我是新国货”系列到今天,无上国潮中的“甲骨文”元素,一直都是Matersbonwe对于原创 国货坚持与热爱的一份完美答卷。尽管这一路走来并非顺利,但Matersbonwe对于原创 国货 的坚持远远盖过外界许多质疑。品牌始终坚信,“中国创造”的产品将会精炼成为“作品”,而不是曲高和寡,而是终有一日,它们会为自己言明成功。

MADE IN CHINA,是来自骨子里的文化自信。而现在,“國貨風”,比任何时候都来得振奮人心,也是一种对自己的傳統與歷史更加深刻認識與尊重,以及對未來發展充滿期待的一種態度。

"Matters Being Made in China" is a testament to the confidence in Chinese culture. Now, "national fashion", more than ever before, fills people with enthusiasm and anticipation for the future development of this attitude.

The brand has been committed to integrating Chinese culture into fashion design since its inception. It's not just about following trends or creating viral products; it's about producing high-quality designs that embody the spirit of promoting domestic brands.

The brand has taken a bold step forward by launching its new series, "No Higher Than National Trend," which combines abstract characters from ancient oracle bones with modern clothing items. The collection perfectly showcases the profound cultural heritage and charm of Chinese civilization in the field of fashion.

From its early days as an emerging player in the market to becoming a household name today, MetersBonWe has consistently demonstrated its commitment to originality and authenticity. Its journey from "I am New Domestic Products" (2011) to "No Higher Than National Trend" (2022) reflects the brand's unwavering dedication to upholding national pride and aesthetic standards.

Throughout these years, MetersBonWe has faced challenges but remained steadfast in its pursuit of excellence. By doing so, it has earned recognition both domestically and internationally for its innovative approach to blending traditional elements with contemporary styles.

In recent times, young consumers have become increasingly drawn towards domestic brands as a means of expressing their individuality and style while also demonstrating their cultural pride. This shift represents an exciting opportunity for MetersBonWe to continue evolving alongside these changing tastes while maintaining its core values.

By embracing innovation within tradition and refining quality through continuous improvement, MetersBonWe stands out among peers as a beacon of success that embodies both creativity and resilience – qualities essential for enduring longevity within fast-paced industries like fashion design.

Through constant evolution along with shifting preferences while preserving core principles,

the company demonstrates adaptability combined with tenacity,

attributes necessary for sustaining long-term presence amid rapidly changing environments such as those found within creative fields like garment production.

With unyielding faith in homegrown ingenuity,

the path ahead holds boundless potential

for growth at every turn.",

as we look back on history

and gaze into our collective future."

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